AlAan Media
Arabic search queries vary by dialect and region, so do not rely on a single translated keyword list. Study how readers in your target countries phrase their searches, then use those terms naturally in titles, descriptions, and headings. Modern Standard Arabic works well for news, while regional terms can help with features and lifestyle content.
Set the page language and direction correctly with lang and dir attributes, and pair each Arabic page with its English equivalent using hreflang tags. Arabic text also needs a font with proper Arabic glyphs and enough line height, because cramped letters hurt both readability and engagement.